It has been a while. Just hard work, busy days and fantastic encounters occupied most of 2022. One of the reasons I am writing again is to bring a voice to some of the discussions I have been reading, and I compile tons of notes! People often ask me why my attraction to regulated industries and ask myself the same question as it keeps following me like a label. I just embraced it now, and to be franked, I quite like it. It forces you to stay on your toes and think outside the box. It is more challenging, too, so if you are like me, re-doing a game in hard mode when you finished it, industries like Pharma are your final boss level.

Meanwhile, the world is running with more “constraints” than usual, and by it, I think of COVID bringing restrictions but also ESG programs forcing consumers to be “consciously buying”. Companies and their boards have told executive teams about the shift long ago, but it is now becoming almost routine.

Why should you care, and is it a good thing?